Messaging
It begins by identifying online environments where candidates with the desired skill sets spend their time, advertising to those audiences, and inviting them to join your branded talent community.
These individuals, along with those identified in the targeted name generation step, will have the opportunity to receive custom, curated content through consistent messaging to build your brand in the market.
Through the social listening and candidate persona mapping, we will identify the particular audience’s motivations, interests, goals, and behaviors and create custom, curated content to message the community consistently and keep them engaged with your company brand.